Nick Joos - Senior Associate AD/Communications - Staff Directory

Staff Directory

Nick Joos

Title:
Senior Associate AD/Communications
Email:
Phone:
515-294-5095

***Updated June 2025***

Nick Joos, who has worked 38 years in collegiate athletics, including the last 25 as a senior-level administrator, enters his fifth year as Senior Associate Athletics Director for Iowa State Athletics with oversight of the Cyclones’ communications, marketing, digital media, creative services, cyclonesTV.com, licensing and information technology units while also serving as the liaison to the department’s multi-media rights holder, Cyclone Sports Properties.

A native West Des Moines, Iowa, native and 1987 Iowa State graduate, Joos returned to Ames after serving four years at Missouri (2017-21), including his final three seasons as a Deputy Athletics Director with the Tigers.

Joos has an outstanding track record of communication initiatives. His experience and familiarity with Iowa State and the Big 12 Conference were key factors in Iowa State Athletics Director Jamie Pollard’s decision to hire Joos.

Joos joined the Mizzou staff in 2017, as Senior Associate Athletics Director for Strategic Communications, and was promoted to Deputy Athletics Director/Chief Communications Officer in 2018. He held oversight of the Tigers’ strategic communications, creative services, broadcast operations and technology teams, while serving as the sport administrator for Mizzou’s football, men’s golf and women’s gymnastics programs which combined to earn four postseason invitations in seven opportunities. Joos also worked with the SEC Network, Mizzou Sports Properties and handled departmental public relations initiatives, football scheduling and partnered with the University’s Extension Office to create a statewide Ambassador Program to promote Mizzou Athletics in each of the Show-Me state’s 114 counties.

Joos is well acquainted with the Big 12 Conference after working at Baylor University for nearly 14 years (2003-17) in various roles. As the department’s Executive Associate Athletics Director for External Affairs, from 2010-17, he oversaw the department’s communications efforts, marketing, spirit and tradition, ticket operations, BaylorVision and licensing units, and was the liaison to the Bears’ multi-media rights holder, Baylor Bear Sports Properties.

Baylor’s ticketing and licensing units registered record revenues under his leadership, and Joos also served as the sport administrator for the Bears’ successful men’s basketball, men’s golf and men’s and women’s tennis programs. Those four BU teams combined for 26 postseason appearances (in 27 opportunities), 12 Big 12 titles and the 2013 Men’s Basketball National Invitation Tournament championship.

Joos was the primary football media relations contact at Baylor from 2003-06 and was instrumental in Robert Griffin III’s successful 2011 Heisman Trophy campaign, as well as the promotion of two-time Ray Guy Award winner Daniel Sepulveda.

Prior to his stint at Baylor, Joos led the media relations office at UMass from 2000-03, serving as an Associate Athletics Director in his final year.

Joos began his professional career in collegiate athletics at Nebraska, working 13 years (1987-2000) with the Husker athletics program in both the sports information office and men’s basketball program: sports information intern (1987-88), assistant sports information director (1988-94), associate sports information director (1994-95) and director of men’s basketball operations (1995-2000).

Joos’ passion for intercollegiate athletics sprouted at Iowa State, where he was a student assistant in the sports information office. He served as the media relations contact for Iowa State baseball from 1983-87, and in 1986, received the Cap Timm Award given annually to the person that made the greatest contribution to the team.

Joos is a former president of the College Sports Communicators (CSC, formally known as CoSIDA), holding that chair during the 2008-09 academic year and spearheading the organization’s hybrid relationship with the National Association of Collegiate Directors of Athletics (NACDA). A 2014 CSC Hall of Fame inductee, he received the organization’s 2015 Arch Ward Memorial Award for outstanding achievement in athletics communications and was honored with the All-American Football Foundation’s Scoop Hudgins Outstanding SID Award in 2007.

Joos is serving his second stint as a member of the NCAA Honors Committee, has been a CSC Academic All-America Committee member since 2001 and served on the organization’s board of directors from 2003-04 thru 2011-12, first as an at-large representative before spending six years in the officer rotation. He is also a member of the CSC Advisory Council, serving as chair of the organization’s Past Presidents Cabinet, and three times served on CSC’s executive director search committee and once on its branding committee.

An active member of the community, Joos served as chair of the Columbia (Mo.) Sports Commission (2020-21) while at Mizzou and currently serves as a City of Ames appointment to the Story County Asset Committee and is a member of the Discover Ames board of directors.

He and his wife of 34 years, Jill, are the parents of two grown children, Christopher and Jenna.